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A corporate blog is published and used by an organization to reach its organizational goals. The advantage of blogs is that posts and comments are easy to reach and follow due to centralized hosting and generally structured conversation threads. Recently, all major browsers (including Firefox, Opera, Safari and Internet Explorer 7) support RSS technology, which is very useful for low-volume blogs.

Company blogs execute well build credibility and project a message of self confidence. The reasons to start a corporate blog include Employment Branding, ProductLaunch, Public Relations, Marketing Campaigns, Consulting Services, Vendor Relations, Media Relations,and Innovative Ideas used to establish Industry Expertise.

Corporate blogging provides a clear mind map or editorial guidelines of overall marketing or communication strategy to its employees and third parties with organization communication plans and media mix. Besides that, it encourages employee participation in contribution of expertise, free discussion of issues or topics and solutions to the issues, collective intelligence, be a direct communication between various layers of an organization and shares their views with others employees, teams or spokespersons publicly. Furthermore, it can be used to announce new products and services, explain and clarify policies of the company and to react on public criticism on certain issues. Business blog can interact with a target market on a personal level by building a level of credibility and asking for their feedback on products and service.

Corporate blogs are not only interesting and useful, they are also helping the companies that author them develop a totally new relationship with their customers. In some cases, the blogs have helped the company move the needle in reputation, preference and thus purchase consideration.


1.Direct2Dell- this team is extremely plugged in the social media in general. The about statement is right in the banner:" A blog about Dell products, services, and customers".

2.Google Blog, the official- with 619,000 RSS subscribers and a very extensive blog roll.

3.Baby Babble by Stony field Farm- a company that provides content on child health advice.

References:


 What is a prepaid cash card???
A prepaid cash card is a plastic card issued by banks to customers which provides an alternative payment method to cash when making purchases. The card allows instant purchase, removing the correct balance from the user’s attached bank account. It can also be called an electronic check, as the funds are withdrawn directly from either the bank account or from the remaining balance on the card. In some cases, the cards are designed exclusively for use on the Internet, and so there is no physical card Prepaid cash card are distinct from credit cards in that they allow purchase based on available funds in the account to be deducted immediately, instead of by using a line of credit that can be repaid at a later time.

There are several usefulness of prepaid cash card:
i) Works like a checking account.
AccountNow Prepaid Visa and Prepaid MasterCard cards work like a checking account. Keep your money safe in one of our prepaid card accounts instead of carrying it around in cash.

ii) Better than a credit card.
AccountNow Prepaid Visa & Prepaid MasterCard cards do not extend credit like credit card it means that you can’t spend money you don’t have. As a result, user will never have to worry about finance charges, late charges, or over-the-limit fees. Besides, user can use the card to shop & pay bills online, make hotel & car rental reservations, and purchase goods & services.

iii) Saves you lots of money.
Instead of traditional checking accounts, credit cards, bill paying services, check cashing, or bill paying services, now user can save hundreds of dollars a year using the AccountNow Prepaid Visa and Prepaid MasterCard card.

iv) Helps build your credit history.
Using the AccountNow Prepaid Visa and Prepaid MasterCard card can help you build your credit history in two ways.

v) Safer than cash.
Your AccountNow Prepaid Visa or Prepaid MasterCard card is protected against fraud and it also protects you from unauthorized charges made to your prepaid card account in case your card is lost or stolen.

vi) Everyone is accepted.
Getting an AccountNow Prepaid Visa or Prepaid MasterCard card is easier then qualifying for a credit card or checking account. Prepaid cards look like credit and debit cards and they offer the same ability to purchase products and services but with a crucial difference, which is user can only spend the balance that has been preloaded onto the card. This means there is no risk of running into debt as it has no credit or overdraft facility.

Application of Prepaid Cash Cards
1. Toll payment –Touch ‘n Go (TnG) smart card is used by Malaysian toll expressway and highway operators as the sole electronic payment system (EPS). The credit card sized smart card made of plastic with Philips' MIFARE microchip technology embedded in it. In addition to payment system for toll, it is expanding its business to retail purchase by starting with fast food industry.







2. Collect fares for the territory's mass transit system -Octopus card is a smart card used to transfer electronic payments in online or offline systems in Hong Kong. It launched in September 1997 to collect fares for the territory's mass transit system, The Octopus is also used for payment at convenience stores, supermarkets, fast-food restaurants, on-street parking meters, car parks, and other point-of-sale applications such as service stations and vending machines.
3. Transfer money or withdraw money–for some prepaid cash card they provide the convenient such as send or receive money via bank wire transfers, between two cards. User can make the transaction any time of the day, and any day of the week.

4. Shop anywhere as long as the card using is accepted at different retailers, buys fuel at the pump, pay by phone, and shop on the Internet.

5. Bill payment–Rent, utilities, insurance, car payment, and cell phone bills can be paid instantly via online. These payment can be done through electronic account. In conclusion, prepaid cash card is a good invention that makes life easier, it contributed a lots of benefits such as save more money, avoid debt risk with no chance to spend too much as the balance is limited to the amount reloaded.



References:

http://www.moneysupermarket.com/cards/prepaid-cards-guide1.asp

http://usa.visa.com/personal/cards/prepaid/index.html

http://www.mastercard.com/us/personal/en/aboutourcards/gift_prepaid/

http://www.electronic-payments.co.uk/solutions/Splash_plastic_card

Did you believe that money makes the world go around? If so, then does the world spin faster when money can circle the globe in a fraction of a second? “Money” itself comes in multiple such as coins, paper, negotiable bonds and now bits of data residing on computer servers or pulses of light flowing through a fiber optic network. Changes in currency are causing ripple effects in everything from crime to the stability of governments. One of the challenges will come from the move to electronic currency. Electronic currency refers to several systems which enable a buyer to pay electronically by transmitting a unique number (digital certificate) similar to a banknote number.


Unlike credit card payments where the identity of the buyer can be established, digital cash acts like real cash is anonymous. This electronic currency also been implemented for lack of controls and security of anonymous payments systems like bank notes and coins. For example, lack of proof of payment, theft of payments media and black payments for bribes, tax evasion and black markets. It is commonly involved in computer networks, internet and the digital stored value systems. Some examples of electronic currency are Electronic Funds Transfer (EFT) and direct deposit.

The difference between electronic currency and other forms of electronic payments is that issuer backs currency. There is no need for a recipient of the funds to trust the person with whom they are transacting as long as they trust the issuer. A transaction with electronic currency places real funds into a seller’s account whereas an electronic payment system places only a promise to pay in that account. This technology provides a technological innovation that may require people to have faith in companies and other private sectors.


References:
http://dsns.csie.nctu.edu.tw/research/crypto/HTML/PDF/C82/199.PDF
http://www.businessdictionary.com/definition/digital-cash.html

Mobile payment system in Malaysia is defined as collection of money from consumer using mobile handsets such as their mobile phone, Cellular telephone, Smart phone, Personal Digital Assistant (PDA) or any other devices. Besides that, mobile payment system also provide directly purchase or to authorize payment for goods and services. Nowadays, consumers can purchase any number of digital goods and physical goods through mobile payment system. For examples, ring tones, games, wallpaper for mobile phone and the booking cinema ticket and air ticket.

The potential of using this system is consumers no longer need to bring any cash or credit card while shopping or traveling. They just can easily using their mobile phone to make any payments. It is more convenient and secure for consumers compare to bring too much cash on hand. Other than that, the problems of settle every month billing payment such as electric bills, water bills, phone bills, internet bills can be eliminated by using mobile payment services. Consumers no need hassle to queue up for waiting so long just to pay such bills and can save their time. Besides that, mobile payment system also provides high security to assure the safety of data for the customer. All payment transaction is secured by a strong pin fraud protection patent and inability of hacking passwords. Based on all this potentials, consumers are built their confidence and satisfaction in mobile payment system. Therefore, increasing number of consumers tend to use this system in Malaysia.

Malaysia's m-payment market has developed more quickly and it will continue to grow as consumer’s confidence on mobile payment increased. For instances, The world's first contactless mobile payment service has been launched in Malaysia by included with Maxis Fast Tap as an integrated mobile payment service that uses near field communication (NFC) technology according to Malaysian mobile operator Maxis Communications (Maxis), together with partners Nokia, Visa, May bank and Touch ‘n Go. For consumers’ adoption strategies in Malaysia can be classified in four areas:

1. Educate public about mobile payments, how to use and introduce its functions (e.g. bill payment, mobile purchase)

Most of people using mobile payment system is to pay bills and download wallpapers, ring tones and mobile games using premium SMS transactional payment.

2. Enhance security and confidence to mobile users

Highly secure data or information for the payers and without disclosure their credit card information.

3. Collaborate with more banks and companies to widen the ability to pay via mobile at the same time it helps to increased customer’s satisfaction and confidence

The largest credit card payment system is visa which launches a universal system and signed with mobile giants. Mobile giant like Nokia launches this service in Nokia handset which allows customers to remote payment, person-to-person payments, and contact fewer payments.

4. Maintain customer’s loyalty

Reward to customers by giving gift or discount at certain level of purchasing and giving extra credit when they used mobile payment.


References:

http://ebuddiez.blogspot.com/2009/07/mobile-payment-systems-in-malaysia-its.html

http://ecommercesite.wordpress.com/2008/06/29/mobile-payment-systems-in-malaysia-its-potentials-consumers-adoption-strategy/

I had reviewed one of the posts from My E-Commerce blog that is using Touch’n Go to buy fast food.Since Touch'n Go was introduced, it actually enhances the convenience of its users. We can see that it increases the speed of paying for tolls, KTM services and other services like Rapid KL. In addition, those who use Touch'n Go are given privilege as ATM card, credit card and so forth. These combination are preferable because consumers can have only one card to do many transactions.
Nowadays, has expand their services to food outlets which we can use this card at


So, the next time we go to a fast-food stall just need to bring Touch' n go card. In my opinion, this is more efficient towards customers. Customers do not need to prepare for the exact amount when buying something or sometimes they did not prepare enough money to buy something that exceeds their budget. One of the benefits to use Touch’n Go in the stalls mentioned above is do not need to wait for attendant to give you the small change, especially for some of the customers who is impatient.


Touch’n Go is easy, fast and convenience for customers as they just need to touch on the screen and just go after they have make purchases. Touch’n Go can be easily reload at anywhere and anytime. For example, they can reload at Maybank. As a result, it will increase the number of customers and also generate more revenues. Since the food outlets are becoming more popular, it is predicted that the profitability of Touch'n Go will continue to grow when the food outlets is expanding.

References:

A review on a post from My E-Commerce blog

Credit card is a card where it entitles the holder to buy goods and services based on the promises to pay for these goods and services. Many people like to use future money (credit card) as they did not have enough cash on hands. This made the numbers of credit card debts increase, thus creating a major problems of bankruptcies each year. This is because many people never realized the consequences of financial and non financial perspectives.


Credit card debt can arises from the following:
1.Poor money management
Poor money management is one of the main reasons that causes people to build up their credit card debts. This is because people do not have a proper monthly spending plan and do not keep track of monthly bill payments. People often overlooking on the spending of small items which are useless or inexpensive. Thus, it has lead to a rise in debts by using credit cards.



2.Unemployment
Households are forced to use credit card for groceries, utilities and some other expenses for the purposes to maintain current lifestyle when the main breadwinner of the household has loss his job and could not find a new job during bad economies. This may lead to a rise in debt when expenses are not cut down in line with the reduction in income.




3.Gambling
Today, gambling has become part of entertainments in our life. When it become addicted, it is hard to quit. Thus, it surely lead to a financial disaster if borrowing money through credit card for gambling.



4.Excessive medical expenses
Credit card will probably become one of the sources of funds to pay off the medical expenses if health insurance is not adequate to cover the medical bills when your family members suffers serious illness. In United States, almost everyone pays their medical expenses by credit cards to get treatment.



5.Divorce
Fees that must spend for divorce such as attorney, division of assets between husband and wife, proceeds given to children are the way to rack up huge debts by using credit card if it is the gap between the expenses and income. Moreover, it will lead to reduction in income because divorce may force some people to quit their job and to have a walk in other countries.



People should think of the solution to avoid themselves from credit card debts rather than keep blaming on the situation. The debts are not a curse and it might be a signal for people who always owe many debts to learn how to be responsible in life. Thus, the prevention of credit card debts will be discussed in following:


1. Making a budget
We need to have a clear budget plan and need to keep all the receipt of expenses or bills in order to record how much money has been used. This can help us to perceive that we will not overspending on our budget that have set before and prevent from building debts.


2. Self control and discipline
People who are using credit cards should learn how to have a better self-control and discipline in order not to overspend it. People can control themselves by limiting their credits cards amount if they have overspent by stopping them to use the money.


3. Contacting and dealing with creditors
You can address the problem with creditors instantly to figure out whether they could give revised on payment arrangement when you facing trouble on paying off the debts. If the collection money from creditors is not fair, you can refer to Fair Debt Collection Practices Act to solve debts problems.


But as with many things in life, when it comes to credit card debt, prevention is really better than cure. So, the main prevention is aware of the causes of credit card debts and starts to spend less in order to stay with well financial situation.



References:

Top10 Causes of debt
Credit Card Debt-Prevention

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~ W3 B3L0nG ToG3tHeRz ~

We are from UTAR BAC 11, this blog set up is of course for the purpose of blogging. But it is all about E-COMMERCE.
Our group members included:

1) Clara Cheng Hwee Ling
2) Quek Chaw Mien
3) Sia Chee Ying
4) Yap Wei Chien

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